One of the more vexing aspects of the creative process is answering, “does it work?” Will the creativity we’re evaluating cause a change in behavior?
“How do we know creativity is effective?”
Students rightfully wonder about this when they begin exploring creative careers, when their portfolios are evaluated. What are the rules? Professionals wonder, too.
So I built a quick survey to gather your perspectives on how we measure creativity. Please take a few minutes to respond…
https://forms.gle/d8jBX9CtYQya6uE68
I’m posting this to LinkedIn as well, and emailing a few dozen creative leaders. The survey is open until Thursday, September 5 at 5pm CST.
🙏🏽 Thanks for considering, and please share if you feel so inspired!
I’ll provide a report in late September.